VITELLI is an Italian knitwear brand entirely made in Italy.
Collections derive inspiration from the history of Italian youth culture, stile italiano through the filter of the present.
Vitelli is produced by local craftspeople from family-owned local factories, all garments are knitted, looped, printed or embroidered in Veneto with yarns made in Italy.
The first series represent the imagery of “Gioventù Cosmica”, the first italian clubbing scene, a post-hippy youth movement born in 1980 with the motto “Music is culture”
VITELLI è un brand di maglieria italiana.
ispirato alla cultura giovanile e allo stile italiano d’oggi.
Le prime collezioni Vitelli s’ispirano allo stile “Cosmic” italiano (1980-1984), un movimento pacifico e anti-ideologico cresciuto alla fine degli anni di piombo con il motto “la musica è cultura”.
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VITELLI PRESENTS BOLEROWERK
“Bolerowerk” DIY-style collection was inspired the german Kosmische Musik esthetic and the Italian Arte Cinetica e Programmata, both originated and developed across the 70s.
The name and the track “Bolero” by Kebekelektrik as played by Daniele Baldelli at Cosmic Club in 1981.
The idea behind the story coincides with the discovery of a box of polaroids in the basement of a small town’s photo shop, along some wooden sculptures inspired by artisanal hippie-market toys. The objects feature optical painted shapes as well as rotating panels to be pinned by hand.
Lookbook photography has been approached in the same artisanal manner: pictures were printed, hand-manipulated and finally scanned.
The garments consist in a series of hand-machine knitted stripes, hand-looped to cashmere blend “rasato” jumpers and pants; a classic “dolcevita” cashmere sweater embroidered with a “catenella” finishing; two crew-neck jumpers knitted with a steel+wool yarn, shaped by hand on the sleeves.
Bolerowerk will be available through a special pop-up shop in Rome, hosted by Contemporary Cluster gallery in conjunction with the opening of the exhibition “Cinetica: il Gruppo MID (1965-1975)” from December 15th.
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